Colombians, although we are proud of who we are, we do not know beyond the typical cliché things that represent us as a country, the same dishes, singers, restaurants, musical rhythms, among others. That’s why, in the Carnaval of Barranquilla, one of the most famous carnivals in our country, we created a graphic system, inspired by the picotera culture, some visual codes that have always been there, to invite people to try that B side of the festival, with an Andina beer in their hand and enjoy those things that bring together what we are, but that very few people know, that Colombia that they didn’t know.